BBC Introduces Pidgin Service Targeting West African Audiences

BBC Introduces Pidgin Service Targeting West African Audiences

The BBC has rolled out a new Pidgin English news service to connect with the expansive audience across West Africa. Pidgin English serves as a lingua franca among diverse ethnic groups in countries like Nigeria, Ghana, Cameroon, and Equatorial Guinea. This service aims to deliver news on politics, business, sports, and more, focusing on localized issues relevant to West African citizens.